The Direct Cremation Podcast

Drew de Michaelis (Omega Society): Reaching the Funeral Service Breaking Point | #8

Episode Summary

Drew de Michaelis had a short, yet impactful stint in death care. With a background in customer experience and management at Harry's, a mission-driven consumer brand, Drew de Michaelis was brought in as the Director of Growth and Operations at The Omega Society. He helped turn the massive cremation brand into a technology-driven business that was able to serve over 4,500 families per year during COVID.

Episode Notes

Drew de Michaelis had a short, yet impactful stint in death care. With a background in customer experience and management at Harry's, a mission-driven consumer brand, Drew de Michaelis was brought in as the Director of Growth and Operations at The Omega Society. He helped turn the massive cremation brand into a technology-driven business that was able to serve over 4,500 families per year during COVID.

In this episode, we discuss:

• What changes he brought to the customer experience in death care.
• How bringing technology into the funeral home was necessary for survival.
• What surprised him coming into the profession after not starting his career in death care.
• How COVID created a breaking point in his career.

If you'd like to reach out to Drew, you can find him on his LinkedIn

Tell us what you think! Email Tyler (tyler@directcremation.com) or Will de Michaelis (will@directcremation.com).

For Innovative Funeral Directors Blazing a Trail. Find us at directcremation.com.

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